Tuesday 7 February 2012

Nagarjuna's New State-Of-Art Studio


Nagarjuna's New State-Of-Art Studio


The heading might put you in confusion about as Nag is already having his own forte, Annapurna Studios. Well, here goes the details for you folks.

From the last few years, Nagarjuna is all trying to expand his foothold into new technology and state-of-art facilities in Film Making. The present Annapurna Studios is a golden peacock for the production of a film but not for post-production. According to insiders Nag is looking to upgrade all sound mixing units, edit suites and DTS lab of the studio, which is a bit weak from the facilities at Ramanaidu Studio.  The fast developing digital film making technology demands the use of high-end Digital Intermediate technology along with a supportive Visual FX Suite. Already, there is a color grading setup at AP Studio and plans are on to take it to a next level. Coming to Visual Effects part, Nag is said to have tied with up Reliance Media Works that is creating 'visual wonders' in Bollywood. 

Another added attraction to the old studio is this 'Stereoscopic 3D' technology. Numbers of films releasing in 3D version (recently DON2) at Multiplexes is growing at a rapid pace in India and that may be reason behind this ageing-star's initiative to introduce that costly and sophisticated technology. If all these technological advancements are done, AP Studio will surely become the hub of Film related advanced technology in the South, a senior director stated. Thats all for now about this new-studio.

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